POC is a Swedish-based company committed to revolutionizing the quality and degree of protection of helmets and body armor. Using the very latest high-tech materials and design techniques, POC works with world-class injury and safety specialists to ensure the highest quality in protection. POC’s lightweight, high-performance gear offers its athletes the ultimate protection against injury thanks to its superior impact absorption and penetration resistance.

POC is an official equipment supplier to the national Swedish Alpine Ski Team as well as the U.S. Ski Team.