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Oct 29|Matador

New Tent Brand Becomes Overnight Success

Tiny Tents, sister company of Matador Packable Adventure Gear, is an outdoor sensation

BOULDER, Colo. (Oct. 29, 2019) –  Tiny Tents, a brand launched at the beginning of October, has taken the outdoor industry by storm, selling out at outdoor retailers and generating positive user reviews nationwide. The brand, a sister company of Matador Packable Adventure Gear, specializes in 12-inch tall tents, which are packed with features, offering unique décor for lovers of the outdoors or providing camp-themed shelter for small adventure-seeking pets.

“If you’re wondering, ‘what is this – a tent for ants?’, you’re not wrong,” said Chris Clearman, Founder and CEO of Tiny Tents. “While this began as a novelty concept, it has evolved much faster than we envisioned. We believe the Tiny Tent to currently be the fastest-selling tent in America.”

Tiny Tents is the brainchild of Clearman, a former senior product designer for GoPro and now CEO and Founder of Matador, producer of award-winning portable travel gear. Since his childhood, Clearman had wanted to own one of the scale-model tents that outdoor retailers use to display tent features. Now that Matador has become a leader in the adventure travel space, Clearman decided to pursue that lifelong dream, designing and launching Tiny Tents earlier in 2019.

Tiny Tents’ only product,  the Tiny Tent, offers 2.25 square-feet of floor space with a peak height of 12 inches and weight of only 9.5 ounces – bringing new meaning to “ultralight backpacking”. Available in True Green, the tent features two side doors, zippered mesh windows on all four walls, a removable rain fly, interior stash pockets and a heavy-duty tarpaulin floor.

The tent has been a major success online, as enthusiastic, positive reviews have poured in on the REI website, where users have added praise, such as:

  • “Best $20 I’ve ever spent.”
  • “The cats are enjoying their new camping lifestyle.”
  • “Best impulse buy ever.”

The Tiny Tents Tiny Tent (MSRP: $19.99) is currently only available online at www.TinyTents.com.

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About Matador Packable Adventure Gear

Matador is a proudly-bootstrapped startup nestled in the recreational mecca of Boulder, Colorado. With its launch in 2014, Matador created a brand-new market niche – packable adventure gear. Each product is designed in-house by a team of passionate adventurers and then thoroughly tested in the great outdoors. For more information about Matador, visit www.MatadorUp.com.

Calvin Bond
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