SITKA Gear Expands Female Product Offering With New Women’s Waterfowl System
BOZEMAN, Mont. (Jan. 29, 2018) – SITKA Gear, the leader and pioneer in performance hunting apparel, last week debuted its new Women’s Waterfowl System at the annual Shooting Hunting Outdoor and Tactical (SHOT) Show in Las Vegas.
Tailored specifically for female hunters, the new Women’s Waterfowl System incorporates the rugged durability, advanced textiles, and performance-driven design SITKA is known for into 13 new products created to work together in a complete system.
“A waterfowl system is the next step in offering our female customers a full line of products to enhance their hunting experiences,” said Jim Saubier, SITKA Gear’s Waterfowl Product Line Manager. “Each new product was designed with specific textiles and features that allow hunters to integrate them as a layering system or wear them separately based on weather conditions.”
The new product line offers moisture-wicking baselayer pieces comprised of form-fitting polyester blends. The Cadence Hoody ($169 MSRP) and Cadence Pant ($189 MSRP) combine water-resistant insulation with comfort-stretch fleece. GORE-TEX Infinium™ with Windstopper® Technology is featured in the Fahrenheit Jacket ($299 MSRP) and Dakota Vest ($199 MSRP) for added protection against the elements. The Hudson Jacket ($499 MSRP) and Bib ($499 MSRP) are feature-rich outerwear pieces that include 3-Layer GORE-TEX® laminate with STRETCH Technology to ensure comfort and warmth throughout the most challenging weather conditions.
SITKA’s all-new Women’s Waterfowl System also offers various headwear and handwear products, supporting female hunters with a complete package of hunting apparel that can be customized to meet the needs of specific hunts. The new line will be available for purchase in summer 2019 in the GORE™ OPTIFADE™ Waterfowl Marsh concealment pattern with some products also available in solid colors.
About SITKA Gear
SITKA Gear, based in Bozeman, Montana, created and leads the technical hunting apparel category. The company is recognized for its commitment to continually improving the hunting experience and supporting wildlife conservation. SITKA Gear products work together in systems, and each piece is designed and tested by the company’s core hunters, athletes, and ambassadors. SITKA Gear is owned by W. L. Gore & Associates, an advanced materials company well known for GORE-TEX® fabrics and many other industry-leading innovations that provide durable comfort and protection to outdoor enthusiasts. Go to sitkagear.com to learn more about how SITKA Gear helps the driven focus on their pursuits.
Eric Whiting, Backbone Media
(970) 963-4873, ext. 170
Nathan Borowski, Backbone Media
(970) 963-4873, ext. 171