Specializing in the intersection of paid and earned media.

Affiliate Marketing

Rapidly evolving and exponentially growing, the discipline of affiliate marketing has shifted far beyond product review sites and influential bloggers to a scale that now includes the largest media outlets and the most successful e-commerce retailers. Building on our vast network of relationships, we help brands harness this powerful e-commerce tool by keeping their products and programs top of mind with the most important media outlets — driving revenue and growing customers one digital referral at a time.

Onboarding and Account Setup

Launch Strategy

Affiliate Recruitment

Product Launch and Promotion Strategy

Program Optimization


Backbone × Red Paddle Co. media trip to Dragon World Championships, Innsbruck, Austria. © Jordan Curet.

“Thank you so very much for all of the blood sweat and tears that went into making [the TINCUP Backcountry Adventure] truly incredible and one of a kind. The experience itself was 11/10, but what was most gratifying to see were the meaningful connections every single person in attendance made with the TINCUP brand.”

Olivia Yacoub, TINCUP Whiskey

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A two-decade track record of fueling brand growth.

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