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Jan 26|Dragon Alliance

Dragon Alliance Debuts New Women’s Sunglass Collection

SAN CLEMENTE, Calif., (Jan. 26, 2021) – Dragon Eyewear, a leader in the performance eyewear space with deep roots in the action sports world, announces today its first sunglass collection designed with women in mind. After the release of the Aria frame in September 2020, the collection is bolstered for 2021 by three new styles: Dusk, Flo and Waverly.

“A collection designed with women at the forefront has been on our radar for some time. With the success of the stand-alone Aria style last September, we were eager to develop and release an entire collection,” said Susan Moniello, Vice President, Design and Product Development at Marchon Eyewear. “Each new sunglass in the collection speaks to a specific and unique style, while maintaining the authenticity that is Dragon.”

The Dusk is trendy, fashion-forward and adventurous. Its bold silhouette and modern styling will appeal to the core Dragon fan. Available in four colorways and made of Acetate, the Dusk radiates cool with quality craftsmanship.

The Flo is a trendsetter’s best friend. The oversized, easy-to-wear statement piece features Lumalens technology for a crystal-clear view and is made of high-quality Acetate. Offered in four, classic and feminine colorways.

With a thick, chunky and almost vintage feel, the Waverly is a staple piece for everyday wear. This sunglass is anchored on quality craftsmanship and feminine colorways. The Waverly premium style and shape offers an easily wearable silhouette for multiple face shapes, available in four colorways.

“Now, with these new styles, we are giving new consumers a reason to join our brand, and there is something that she feels good wearing,” said Susan Moniello, Vice President, Design and Product Development at Marchon Eyewear.

Each new sunglass in the women’s collection features Lumalens color optimized lenses, five-barrel stainless steel hinges, 100 percent UV protection, is made from high-quality Acetate and has a MSRP of $149.

To learn more about Dragon Alliance and the new collection visit dragonalliance.com. 

About Dragon

Based in San Clemente, California, Dragon is internationally recognized as a leading performance eyewear brand for those seeking progressively designed products, high-level performance and innovative technology. Since 1993, our world class collection of athletes and ambassadors helped pioneer and inspire our wide range of products, while our heritage in surf and snow culture illustrates our ongoing celebration of an active, impassioned lifestyle. For more information on Dragon’s premium goggles and eyewear, visit dragonalliance.com

 

About Marchon Eyewear, Inc.

Marchon Eyewear, Inc. is one of the world’s largest manufacturers and distributors of quality eyewear and sunglasses. The company markets its products under prestigious brand names including: Calvin Klein, Columbia, Converse, DKNY, Donna Karan, Dragon, Flexon, Karl Lagerfeld, Lacoste, Lanvin, Liu Jo, Longchamp, Marchon NYC, Marni, MCM, Nautica, Nike, Nine West, Pilgrim, Pure, Salvatore Ferragamo, Skaga and Victoria Beckham. Marchon Eyewear distributes its products through a global network of subsidiaries and distributors, serving over 80,000 accounts in more than 100 countries. Marchon Eyewear is a VSP Global® company, which is a doctor governed organization focused on connecting its 88 million members to affordable, accessible, high quality eye care and eyewear. For more information, visit www.marchon.com and follow @marchoneyewear.

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LINK TO DOWNLOAD PRODUCT IMAGES: https://marchon.box.com/s/lxc5l3aqkatzwsjveogw6c19msx4whs4

 

SOCIAL MEDIA: @DragonAlliance

 

MEDIA CONTACTS:

Marchon Eyewear, Inc.

Kelly Schwartz, Public Relations Specialist

+1-631-629-3801

kschwartz@marchon.com

 

Backbone Media

Josh Headley, PR Account Manager

+1-970963-4873 ext. 216

josh.headley@backbonemedia.net

Josh Headley
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