At Backbone, we understand and value the importance of community. Social media offers brands the opportunity to expand and develop their communities, and Backbone brings a unique combination of real-world experience and data-informed insights to create connections for brands. We understand the social landscape, as well as consumer behaviors across social platforms. Utilizing organic efforts, paid tactics, and influencer programs, we are able to distribute a variety of content across platforms to hit target audiences and share key messaging, developing a brand voice and aesthetic while connecting directly with consumers.
Social Strategy
Brand Building
Content Curation
Community Management
Influencer and Ambassador Programs
Paid Social Amplification
Reporting and Analytics
Grundéns × GORE-TEX product launch event
Thank you so very much for all of the blood sweat and tears that went into making [the TINCUP Backcountry Adventure] truly incredible and one of a kind. The experience itself was 11/10, but what was most gratifying to see were the meaningful connections every single person in attendance made with the TINCUP brand.
